Bergen-based record label GEMS has signed a distribution deal with Warner Music Norway.
GEMS was launched by Brilliance Records founder Ruben Nesse and Geir Luedy of Made Management, home to superstars Sigrid and Aurora.
Recent GEMS releases have come from artists such as iris, Jonas Hibiki and døssi.
With years of experience behind them, Nesse and Luedy are now adding pop star Hedda Mae, producer-supergroup Cabin Fever and breakout star Ur Monarch to their artist roster.
Nesse said: “Myself and Geir have talked about a collaboration for some time and about a year ago we started co-managing an artist together.
“Working together felt natural and we decided to join forces and start a new label, and voila! GEMS was born. We’re eager to find new gems – and jams – and shape/develop them!
“We were looking for a solid partner that shared the same visions and ambitions as us. We were thrilled by their enthusiasm and we are super happy to be working so close with the wonderful team at Warner Music Norway!”
“Geir and Ruben are industry veterans with impressive track records of developing talent, so we are delighted that they have chosen Warner Music as the home for their new label.”
Leif O. Ribe, Warner Music Norway
Leif O. Ribe, General Manager of Warner Music Norway, said: “We are extremely excited about this partnership with GEMS.
“Geir and Ruben are industry veterans with impressive track records of developing talent, so we are delighted that they have chosen Warner Music as the home for their new label.”
