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Tata Motors announces price hike on its passenger vehicles effective today, Marketing & Advertising News, ET BrandEquity

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Tata Motors announces price hike on its passenger vehicles effective today, Marketing & Advertising News, ET BrandEquity

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Tata Motors announces price hike on its passenger vehicles effective todayToday the homegrown automaker Tata Motors has increased the prices of its passenger vehicles up to 1.1 %, depending upon individual models and variants.

According to the official company statement, the company claimed that the increase in prices is due to rising input costs and the price hikes are effective starting today, i.e. 23 April 2022.

Effective today, (April 23, 2022), the weighted average increase is 1.1%, depending on the variant and modelMSIL

The current hike comes just two months after Tata Motors raised the prices of its passenger vehicles by up to 0.9% in January. In March 2022, the auto major announced that it will increase the prices of its commercial vehicles range by 2-2.5%, depending upon individual models and variants, starting April 1.

Earlier this month, Shailesh Chandra, Managing Director, Tata Motors Passenger Vehicle and Tata Passenger Electric Mobility hinted at the price hike due to a consistent increase in commodity, semiconductor, steel and precious metals prices. “We will go for a price increase in the coming four weeks.”

The homegrown carmaker’s portfolio consists of seven ICE cars, namely Tiago, Tigor, Altroz, Punch, Nexon, Harrier, and Safari, along with the two EVs – Nexon EV and Tigor EV.

Tesla has been an outlier since the pandemic outbreak, posting record deliveries and earnings for several quarters when rivals wrestling with global supply chain snarls rolled out production halts. Shares of Tesla rose 5% after the close of regular trading…



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