LinkedIn has exploded. Users on the platform are bombarded daily with content.

When it comes to publishing on LinkedIn, what can marketers do better to pump life back into their LinkedIn presence? And what are some of the better ways to engage an audience?

On this podcast episode of “Stuff You Should Know About Our Changed New World”, Megan Thudium, a rising star in the B2B content marketing arena and founder of MTC | The Content Agency, a content agency working with B2B German brands expanding globally into the native-English North American market, joins host Colin Day, Managing Director EMEA of Oktopost to break down publishing on LinkedIn and build up a social presence.

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Listen to the podcast:

About Megan Thudium:

Megan Thudium is the founder of MTC | The Content Agency. Her agency infuses content marketing, SEO, and thought-leadership best practices to drive awareness, credibility, and leads through content marketing. She’s an expert on all things B2B content marketing, and her strategic marketing insight has been featured in publications like Forbes, Business.com, Upwork.com, and Managers.org.uk.

You can find Megan on LinkedIn actively sharing insight in B2B content marketing.