Approached by Google to mentor start-ups and now sharing their growth hacking expertise on our podcast, Stefanie Amini and Melanie Amini, the co-founders of Gossip Media guide the conversation on this episode of  Stuff You Should Know About Our Changed New World, Oktopost‘s original podcast show.

And no, you are not reading double!

These marketing gurus are identical twins with a long standing career in building start-up marketing strategies and helping larger organizations “think like a start-up”. Along with host Colin Day, the Amini twins bring an additional layer of easy-going, funny and endless enthusiasm to different aspects of growth hacking and influencer marketing, all while spilling secrets on how to fine-tune any content marketing strategy.

Listen to the Podcast:

About Stefanie Amini and Melanie Amini

Helping to grow over 70 start-ups, co-founder twins Stefanie Amini and Melanie Amini focus the mission of their marketing agency, Gossip Media, on growth and digital marketing for start-ups and larger companies. These marketing masterminds use content, social media and paid ads to drive awareness, growth and users to help reach their client’s goals.

And it really does take two!

Both specializing in growth tactics, Melanie strategizes and successfully executes the digital marketing efforts for many early-stage start-ups. Stefanie, on the other hand, is the expert in developing and executing marketing strategies for start-ups. Stefanie also uses her skills to grow app downloads and drive leads using growth hacking techniques as well as content, social media, and paid ads.

When not at the office, Stefanie and Melanie can be found at Google where they currently serve as Marketing Mentors in Google’s Launchpad Accelerator program. And if that isn’t cool enough, in their spare time, they are working on their new app, DiscoveringCoffee.com.

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